www.lakhpatipage.com - Pixel advertising for India!

Social networking site snehah.com joins

2006-12-07T08:39:00.000-08:00

With a explosion in social networking sites in India (following the growth of orkut in the Indian market) many social networking sites are looking for advertising. One such fantastic site http://www.snehah.com is now using the pixel advertising model to reach people.

We welcome them and wish them the best of luck.

lakhpatipage.com - No 1 Google Ranking

2006-08-19T13:48:00.000-07:00

http://www.lakhpatipage.com India's foremost pixel advertising site has now moved up to the first ranking on Google's search list.

If you search the most basic keywords "pixel advertising India" on Google you will find that the first link which appears is a newscast on http://www.siliconbeat.com which talks about lakhpatipage.

Another effort of mine to attract traffic on my site and promoting its presence has been successful.

I am going to use this feature as a pitch-in to new potential customers.

My efforts getting paid off!

2006-08-10T14:11:00.000-07:00

All my efforts for gaining recognition last month have been paid off.

http://www.siliconbeat.com, an extremely respected blog which captures the latest happenings in the fast moving Venture Funding and New Startups field has featured http://www.lakhpatipage.com in their "Unfiltered News" section.

With this the average hit rate of the premeir Indian Pixel Advertising site has increased to around 500 hits a day. I will come up with the exact figures later.

You can read the featured article here

lakhpatipage getting featured on www.siliconbeat.com soon

2006-08-04T11:09:00.000-07:00

I just confirmed with the person who runs the famous http://www.siliconbeat.com blog, that they are willing to publish a press release featuring www.lakhpatipage.com in their "News Unfiltered" section.

This is great for me since it will boost the visitor traffic on my site to thousands per day.

So, I am on my way to write a decent professional press release on the Topic of Pixel advertisement for India.

Biz on an upswing after a sluggish period

2006-06-30T08:58:00.000-07:00

After a long sluggish period of inactivity, I have secured a new customer who has bought pixels on http://www.lakhpatipage.com. Its DelhiEvents.com

Delhi events is a site which captures the latest social and cultural events happenin in and around the NCR region. I wish all the best to DelhiEvents.

Renting pixels has been implemented

2006-05-04T16:02:00.000-07:00

Today I officially launched the change in the pricing plan. Now pixels can be rented over http://www.lakhpatipage.com.

The price is Rs 10 per pixel per month. You need to at least buy 4x100 = 400 pixels = 4 boxes on the grid.

This makes Indian advertisers more flexible with placing thier advertisements. Now instead of purchasing place on the site for 5 years they can just purchase for a month and see whether they would like to continue.

I had to bring in this change since there are a large number of advertisers who enquire but find Re 1 per pixel still a large amount to pay for.

Let me know if you have any comments or suggestions.

Pixels on Rent ?

2006-04-28T08:59:00.000-07:00

This is going on my mind from a long time.

I get many many inquiries from advertisers. Not all of them turn into customers though.

One of the enquiries suggested that I give pixels on rent rather than a one time cost which covers 5 years. This was on my mind anyway.

Very shortly, as soon as I get some time, I'm going to turn my pricing model into a rental one. It simply makes more sense.

Guys who enquire with me are the ones who have launched a new online business or a website targetted towards Indian people. They are generally small companies or students studying in university or just pure first time enterpreneurs. Obviously, they don't have a huge budget for advertising to be spent on Rediff or Indiatimes. So, they are bound to look around for affordable alternatives.

In an earnest attempt, http://www.lakhpatipage.com wants to become that alternative.

Renting would make the pricing more affordable and would also provide an exit path quickly. Suppose I rent 100 pixels for Rs 10 per month, for an advertiser to put up a decently conspicous ad would only need Rs 40 per month. This suddenly makes pixel advertising affordable to even college students who are on a short budget !

Now, if they see that they are getting sufficient number of hits on to their sites through http://www.lakhpatipage.com they can continue renting pixels. If they don't see any value, they can drop it and move on looking for other alternatives of advertising.

With this pixel advertising just gets more affordable and more flexible.

Very shortly I'm launching the change of pricing plans for renting pixels. Stay tuned till then.

Future of Pixel advertising (in India)

2006-04-25T08:38:00.000-07:00

I have been reading numerous atricles of Pixel Advertising throughout the web. There are mixed feelings about this everywhere. Some say this is just another fad and will die down. Others believe that, although Pixel Advertising dosen't have a solid business advertising model it does have a chance with new upcoming websites and Internet based businesses.

I think, being targetted towards Indian market www.lakhpatipage.com is in a unique position at this point in time.

There are thousands of domain names being registered in India today .Also, there are thousands of websites under development. All these websites, especially the ones who are small business and want to reach a large audience have to find a way to reach people. Pixel advertising, could help all such websites to advertise themselves.

Pixel advertising may not be a large part of their advertising budget,but can at least start them on a firm ground.

To conclude this post, I think Pixel advertising ,especially for India could be a firm ground for small businesses, websites which have launched anew and are looking for quick publicity and user base.

Do pen in some comments with your views or suggestions.

What am I doing for www.lakhpatipage.com marketing?

2006-04-24T14:45:00.000-07:00

There have been numerous queries, especially from small business owners asking me what am I doing for marketing my site www.lakhpatipage.com. They keep comparing me to crorepatipage and ask me whether I am planning some press release or something.

I would like to make it clear to all the site visitors that, I'm not exactly sure at this moment how one can get himself a press release. If getting a press release was so simple every body who wants to advertise would have gotten his service a press release.

However, at the same time I understand that crorepatipage managed to do it. I have not yet been able to understand how and would love to have comments from visitors if they know anything of this. I would also like to get some publicity, especially in press or any other media. If anybody has connections in the media where I can get in an article or something I am ready for it. I am willing to pay too.